To prove that we give you more in value, than you could ever give us in money, we provide you with MLM Training and Lead Management Systems at no extra cost. In fact, anyone can get a Free Lead Management System, which also includes a Free Phase 2 Customizable Marketing Site, and any package that has email leads gets a Free Autoresponder with Professionally written emails included. (You can even modify the autoresponder emails at any time.)
The internet has made it easier than ever for people involved in multilevel marketing (MLM) to find leads or people who might be interested in your product, service, or business. Instead of just reaching out to people you know or approaching strangers, you can create a website, build an email list, leverage social media, and develop referral programs to generate solid leads that can eventually translate to sales.
The kinds of leads that you are likely to get for free are ones that have been gathered in a scatterspray way – they could be poorly targeted, or in some cases even people who have not opted in at all. If you contact leads like this, then you will be putting your brand at risk, because you could end up in trouble with your web hosting provider, or the law, for unsolicited marketing. Alternatively, you could end up contacting people who might otherwise have converted, but who come to view your brand as a spammer because of the way the initial contact was made.
Businesses use a variety of forms of lead generation to fill their sales funnel, from prospecting on social media networks to purchasing targeted lists of accurate and up-to-date contact information. To help, we identified the top business lead sources and looked at how easy it is to identify leads and move them into a customer relationship management (CRM) software. Finally, we considered the overall cost of purchasing leads, whether individually, in bulk, or as a subscription service.
D&B Hoovers receives mostly positive reviews for the quality of data, Salesforce integration, and the advanced search features. It also is highly regarded for the number of business contacts available, and for the ability to define a geographic radius (within 50 miles of a ZIP code, for example). Many users, however, commented that the data is outdated and in need of updating, and that customer service was disappointing.
D&B Hoovers offers the most advanced search features of any of the options we reviewed, allowing users to search by industry code, geographic location radius, and even variables like IPO status and underwriter. While the search interface is not as modern as other options, it provides the most filters to conduct detailed searches, and many of the other services depend on D&B to verify their contact information.
As a last resort, you could try cold calling by phone. This is probably the most depressing and soul destroying activity on the planet. Even if you get past the usual questions such as ‘If you’re selling something – I’m not interested’ and ‘How did you get my number?’ you need a really slick and professional script and the ability to recognize and avoid lonely old ladies who just want to interact with someone, anyone, in fact.