D&B Hoovers receives mostly positive reviews for the quality of data, Salesforce integration, and the advanced search features. It also is highly regarded for the number of business contacts available, and for the ability to define a geographic radius (within 50 miles of a ZIP code, for example). Many users, however, commented that the data is outdated and in need of updating, and that customer service was disappointing.
Networking, as it used to be called, is a pretty thankless task. The conventional approach to networking was to start with the network of friends and colleagues that you already have; friends and family, your existing clients, your contacts at the squash club and so on. Most people feel uncomfortable pitching to friends and family, unless you have an unbeatable idea or concept, but if that was the case, then lead generation would not be a problem
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