At the other end of the spectrum is buying leads. This is also not the best option since it can be very expensive and may result in leads that may not actually be interested in your products or business. These are not great leads, either. The best leads will always be the ones you generate yourself—people who have shown some sort of interest in what you have to offer.
UpLead verifies leads at the time of purchase to make sure that every contact and email address you purchase is accurate. Users can search by individual contact or by company, and can then export results to a spreadsheet or send them directly to their CRM. This is supported by UpLead’s database of over 30 million contacts, built using both public and proprietary information sources.
Video – Having video on a page can work for you or against you depending on what information is provided in the video posted on the lead capture page. The video should NOT be a business presentation. Again, it should pick the interest or curiosity of the prospect to entice them to complete the webform so that you can capture a lead. General testimonials can work well in video. They should not be specific to any product or company by name but should relate to the prospect how it has worked for them. Video on a lead capture page is an option; not a requirement. We’ve been successful in generating targeted mlm leads without video on the lead capture page.
It’s estimated that in under 2 years almost 90% of web traffic by volume will be video. If you have the skills, or can hire a good SEO specialist, it is possible to rank a sales video on Page 1 of Google with relative ease depending on how competitive your niche is. Put a visible call to action in the title which appears in the search engine results page, and link the YouTube video through to your web site and with luck you should have a nice flow of leads as long as your video is listed on Page 1.
“I purchased 100 telephone verified leads from Custom Leads for my Home Travel Business. It was remarkable the number of prospects that answered my calls and the number I was able to put into my pipeline. Out of the 100 leads, I was able to talk to 84 prospects. I put 60% into my pipeline and of those 51 I have 6 ready to sign up. I have another 8 attending our next Wealth Building Event online tomorrow. My last two orders from Custom Leads have been great. I can hardly wait to receive my next group of Custom Leads. With results like this, I can not afford to go anywhere else for my leads.”
There are a variety of ways to generate web traffic for your mlm lead capture page. You can create Facebook posts, write Craigslist ads, newspaper ads, fliers, write blog articles, write ezine articles, post Twitter links, send email broadcasts or refer friends and family and direct them to your lead capture page. Unfortunately these methods can take considerable time without much in the way of mlm lead generation.
FindEmails is an email list service that allows users to buy business leads in the form of validated email lists starting at $19 per month for 500 credits. Users can create their own list criteria or purchase existing predefined lists. FindEmails is an affordable option for small businesses and is a good choice for those who need a no-frills way to buy business leads.
As a last resort, you could try cold calling by phone. This is probably the most depressing and soul destroying activity on the planet. Even if you get past the usual questions such as ‘If you’re selling something – I’m not interested’ and ‘How did you get my number?’ you need a really slick and professional script and the ability to recognize and avoid lonely old ladies who just want to interact with someone, anyone, in fact.