Businesses use a variety of forms of lead generation to fill their sales funnel, from prospecting on social media networks to purchasing targeted lists of accurate and up-to-date contact information. To help, we identified the top business lead sources and looked at how easy it is to identify leads and move them into a customer relationship management (CRM) software. Finally, we considered the overall cost of purchasing leads, whether individually, in bulk, or as a subscription service.
Salesfully is a simple lead database that offers both B2B and consumer leads for a low monthly price of $29. While it lacks direct CRM integration, Salesfully does not limit the number of leads you can download each month. It also offers a simple search interface with a real-time update of the number of leads that fit your search profile. Salesfully is especially useful for B2B sales teams that are looking for an affordable place to access large numbers of business leads.
The internet has made it easier than ever for people involved in multilevel marketing (MLM) to find leads or people who might be interested in your product, service, or business. Instead of just reaching out to people you know or approaching strangers, you can create a website, build an email list, leverage social media, and develop referral programs to generate solid leads that can eventually translate to sales.
Pay Per Click or PPC can be very effective in the right hands. If you do it the wrong way it can be a fast track to financial ruin. Unlike Facebook Ads where you can see how effective your ads are within minutes, Google AdWords are much less responsive and you can use up a lot of cash before you hit the winning combination. Concentrate on being very focused and specific. If you are not, you will get lots of clicks on an ad which sounds right, but results in low conversion rates when people find that it’s not exactly what they are looking for.
Once you have your site or lead capture page in place you need to buy some traffic. What the heck is traffic right? Traffic is the industry word for people who visit websites. For example, when you go to Facebook, you are counted and referred to as “traffic” Traffic is very valuable, in fact Facebook make all their income from selling you and your information to advertisers. So does Google.
There are a variety of ways to generate web traffic for your mlm lead capture page. You can create Facebook posts, write Craigslist ads, newspaper ads, fliers, write blog articles, write ezine articles, post Twitter links, send email broadcasts or refer friends and family and direct them to your lead capture page. Unfortunately these methods can take considerable time without much in the way of mlm lead generation.