D&B Hoovers offers the ability to buy verified leads and is powered by the Dun & Bradstreet database, the industry’s leading business intelligence service. Users are able to conduct advanced searches based on location and location radius, SIC codes, industry, revenue, and even variables like IPO status, legal entity, and fiscal year. This makes it the best for teams that need robust search filtering to identify territory-based B2B leads.
Salesfully has a simple-to-use search feature that allows users to apply filters based on job title, location, industry, company name, company size, revenue, and more. The search feature allows users to preview their list before exporting and get an idea of which contacts they’ll be downloading. In addition, after reviewing their results, users can add additional filters to fine-tune their list of leads.
One of the most effective ways to drive traffic to a lead capture page is to purchase Pay Per Click (PPC) advertising from search engines. While that has worked, there are two drawbacks to that: 1) Google isn’t interested in providing PPC ads for home business opportunities, especially when traffic is not directed to a unique lead capture page, and B) PPC advertising can be expensive. Our research shows that you’ll have to spend between $2.50 to $9.00 PER CLICK at a search engine just to get any sort of volume of targeted traffic to your lead capture page.
Use a tool. You should not be explaining everything about your opportunity or whatever it is you have to sell over the phone, point them to a video, sizzle call, event in their area, anything but you try to explain it all over the phone. You can say “The first step to see if this is even a fit for you is to watch our short overview video at ________________”
Working with your various leads should get you somewhere, or else you need to rethink your plans. If you find that engagement is still low after you try yourself to get leads that turn into paying ones, you should just buckle down and study on what you’re doing more. Anyone that wants to be successful has to alter what they are doing so that they can get more from the people they are working with. You really need to get this underway or else it’s going to end in you wasting time with leads that won’t pay off.
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